Rightmove advertising is one of the most important parts of finding tenants online. If you are a landlord preparing to rent out your property, getting your listing in front of active tenants can help generate enquiries, arrange viewings and reduce the risk of a long void period. With letlaunch, landlords can advertise their rental property on Rightmove from only £49.

Can landlords advertise on Rightmove?

Landlords can get their rental property advertised on Rightmove by using a letting agent or an online letting service that can list properties on the portal. Private landlords generally cannot simply upload a property directly to Rightmove themselves in the same way an agent can. This is why many self-managing landlords use an online letting service such as letlaunch.

Why is Rightmove advertising important for landlords?

When tenants are searching for a rental property, they usually start online. Advertising on Rightmove can help landlords reach people who are actively looking for somewhere to live. For landlords, this means more visibility, more enquiries and a better chance of finding a suitable tenant quickly. 85% of tenants use Rightmove over any other platform to find their next home.

Can I advertise on Rightmove without a high street letting agent?

Yes, you do not necessarily need to use a traditional high street letting agent to advertise on Rightmove. An online letting service can help you get your property listed while allowing you to stay in control of the tenant-find process. This can be a much cheaper option for landlords who are happy to manage enquiries and viewings themselves.

How does Rightmove advertising through letlaunch work?

letlaunch gives landlords a simple way to advertise their rental property on Rightmove without paying traditional letting agent fees. You upload your property details, add photos, set the rent and availability date, and choose the package that suits you.

1. Choose your package: Select Rightmove Advertising Only or Full Tenancy Setup.
2. Upload your property: Add the property address, rent, availability date, photos and key details.
3. Your property is advertised on Rightmove: Tenants can see your property and send enquiries.
4. You manage enquiries: You speak to applicants, arrange viewings and choose who to proceed with.
5. Set up the tenancy: If you choose Full Tenancy Setup, letlaunch completes your referencing, tenancy agreements, deposit registration and compliance.

letlaunch boasts the fastest upload time to Rightmove. Once you add your property to your letlaunch portal, your listing will be live on Rightmove within 10 minutes. For other platforms, this process can take 24-48 hours.

What information do I need for a Rightmove rental advert?

Before advertising your rental property on Rightmove, it helps to prepare the key information tenants will want to see. A clear and complete advert can help improve enquiry quality and reduce wasted questions.

• Property address
• Monthly rent
• Availability date
• Property type
• Number of bedrooms and bathrooms
• Furnishing status
• Photos
• Floorplan (optional)
• Local transport links and nearby amenities
• Key features

How to create a good Rightmove advert

A good Rightmove advert should be clear, accurate and easy for tenants to understand. The aim is to show the property honestly while highlighting the features that make it attractive. Good photos, a realistic rent and a strong description can all help increase enquiries.

1. Use clear, bright photos

Photos are usually the first thing tenants look at. Make sure rooms are tidy, well lit and photographed from angles that show the space clearly. Include the main living areas, bedrooms, kitchen, bathroom and any useful outside space.

2. Set a realistic rent

The rent you choose can affect how many enquiries you receive. Compare similar rental properties in your local area and consider the condition, location and features of your property. A realistic rent can help attract suitable tenants and reduce the risk of a long void period. Read our practical guide on setting the right rent for your property here.

3. Write a useful property description

Your description should tell tenants what they need to know. Mention the property layout, key features, furnishing, transport links, local amenities and availability date. Avoid vague wording and focus on what makes the property practical and appealing.

4. Be clear about availability

Tenants often need to move by a specific date, so the availability date matters. If the property is available immediately, say so. If your current tenant has given notice, make sure the date you provide is realistic and gives you enough time to prepare the property for the next tenancy.

5. Respond quickly to enquiries

Once your property is advertised, fast responses can make a big difference. Good applicants may be enquiring about several properties, so replying quickly can help you arrange viewings before they move on to another listing.

What happens after my property is advertised?

After your property is advertised, prospective tenants can make enquiries. You can then speak to applicants, answer questions, arrange viewings and decide who you want to proceed with. If you choose letlaunch's Full Tenancy Setup package, you can then use our software to help set up the tenancy properly.

Is Rightmove advertising enough to find a tenant?

Rightmove advertising can help get your property in front of active tenants, but the quality of your advert and your response process also matter. Good photos, a clear description, realistic rent and quick replies can all improve your chances of finding a suitable tenant.

How much does Rightmove advertising cost for landlords?

The cost depends on the service you use. Traditional letting agents may include portal advertising as part of a larger tenant-find or management service, which can be expensive. letlaunch offers a simple fixed-fee option for landlords who want Rightmove advertising from £49.